Estee Lauder Skin and body cosmetics

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Estee Lauder Skin and body cosmetics

Young Estée Lauder began to fulfil her American dream by selling her uncle's pharmacist's cosmetic products. In 1946, she presented her own four products, first in the beauty parlours in New York, where she showed the right application and addressed her future clientele primarily with free product samples. Thanks to this business strategy, Estée Lauder Cosmetics has won the heart of its customers and its women's cosmetics have begun to celebrate a rocketing rise in the market.

The company has always remained faithful to Estée Lauder's assertion that every woman can be beautiful and also that everyday cosmetic care should not last more than three minutes. So the cosmetics and body cosmetics appeared in the company's viewfinder, ensuring effective results in a very short time frame. Above all, the award-winning Advanced Repair range is the product of this endeavour, which has been shown to reduce the appearance of fine lines, help combat free radicals and contribute to rapid cell renewal.  

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