Estee Lauder Pleasures Bloom Eau de Parfum for women 100 ml

About the brand Estee Lauder

Estée Lauder is an iconic brand born in the USA in 1946, thanks to visionary Estée Lauder and her husband Joseph Lauder. Estée Lauder, a woman with unwavering belief in the power of beauty and personal care, infused the brand with a unique touch that combines science and female intuition. What began as a small family business with just four products has become a global cosmetic legend over several decades. A key milestone was the launch of the legendary Advanced Night Repair serum and the brand’s expansion into prestigious perfumeries and department stores worldwide.

The philosophy of Estée Lauder is built on the belief that every woman can be beautiful, whether she is twenty or sixty. Values such as innovation, quality, and care are the foundation of all products the brand creates. Estée Lauder is committed to sustainability, does not test on animals, and emphasizes gentleness to both nature and skin—using advanced technologies and quality ingredients that ensure maximum effectiveness and safety. The inspiration for creating collections comes from female strength, elegance, and modern scientific insights. The brand is also famous for its globally recognized faces like Kendall Jenner, Karlie Kloss, and Carolyn Murphy, who represent different forms of beauty and femininity. The brand's communication on social media is always elegant and inspiring, often highlighting individual approaches and real women's stories.

Estée Lauder's range includes top-notch skincare—from moisturizing creams to legendary serums and luxurious eye creams, as well as makeup, lipsticks, powders, and iconic perfumes. The flagship collection is Advanced Night Repair, which has garnered millions of fans worldwide for its ability to renew and protect the skin overnight. The brand regularly introduces limited editions and special collaborations with leading makeup artists and fashion designers, which are always sought-after highlights in cosmetic collections. Estée Lauder is the ideal choice for women who wish to combine daily care with a sense of luxury, timeless elegance, and proven results.