Joico Defy Damage Protective Shampoo
fortifying shampoo for damaged hair
Joico Defy Damage Protective Shampoo is a revolutionary strengthening shampoo designed specifically for damaged hair. This shampoo is part of the prestigious Defy Damage collection, which focuses on restoring and protecting hair from daily damage. Joico is known for its innovative hair care, and this product is no exception. With its unique formula, it provides hair with the necessary nourishment and strength, helping to restore their natural beauty and shine.
This shampoo is an ideal choice for women seeking an effective solution for their damaged hair. Its gentle yet effective formula cleanses hair without weighing it down, while protecting it from environmental damage. Joico Defy Damage Protective Shampoo is designed to strengthen hair structure, leaving hair soft and healthy-looking. With a large capacity of 1000 ml, it is perfect for long-term use and offers excellent value for money.
Ideal for damaged hair in need of restoration and strengthening. Suitable for all types of damaged hair.
Apply a small amount of shampoo to wet hair and gently massage into the scalp. Rinse thoroughly and repeat if necessary. For best results, we recommend combining with other products from the Defy Damage line.
| parameter | value |
|---|---|
| Product portfolio | Hair cosmetics |
| Gender | For women |
| Category | Shampoos |
| Brand | Joico |
| Collection | Defy Damage |
| Size | 1000 ml |
| Hair type | damaged hair |
Avoid contact with eyes., In case of eye contact, rinse immediately with water.
Henkel AG & Co. KGaA
www.joico.com
EAN: 074469509213
Joico is an American haircare brand founded in 1975 in the United States. Established by experienced hairdresser Steve Stefano, whose passion for healthy, beautiful hair led the brand on a path of innovation and top-quality care. With a strong emphasis on research and development, Joico quickly gained recognition among professionals and the general public, becoming synonymous with hair restoration and strengthening. A key milestone was the introduction of the legendary Quadramine Complex™ technology – a unique protein that helps deeply restore hair structure.
Joico's philosophy is based on the belief that healthy hair is the foundation of true beauty. The brand consistently emphasizes the use of the latest scientific knowledge, ethical principles, and gentle ingredients – its products are not tested on animals, and many lines include natural extracts and environmentally friendly components. Joico draws inspiration from nature, colors, and fashion trends, which is reflected in creative collections that appeal to professionals worldwide. The brand is known for its inspiring campaigns and collaborations with leading hairdressers and influencers, who often showcase innovative techniques and unique color transformations.
The Joico product range includes a wide array of products for complete hair care, from shampoos and conditioners to masks, styling products, and special treatments. Iconic collections include K-Pak, sought after for intensive regeneration of severely damaged hair, and Color Endure, designed for color-treated hair protection. Popular are also the styling products from the Joico JoiFix line and the hydrating Moisture Recovery products. The brand regularly introduces limited editions and innovative collaborations that push the boundaries of hair care. Joico products are appreciated by anyone desiring healthy, shiny, and strong hair – whether for everyday care or achieving professional results in the comfort of home.
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