Maybelline Instant Anti-Age Eraser Multi-Use Concealer
Liquid Concealer on the eye area
Maybelline Instant Anti-Age Eraser is a revolutionary liquid concealer that will become your indispensable ally in combating signs of fatigue and aging. Part of the popular Instant Anti-Age Eraser collection, this concealer is renowned for effectively covering imperfections and brightening the skin. Its lightweight texture ensures easy application and a natural look without feeling heavy. Shade 05 Brightener is perfect for illuminating the eye area and refreshing your appearance.
The brand Maybelline is synonymous with innovation and quality in decorative cosmetics. This concealer is designed to provide maximum coverage while respecting the skin's natural texture. Its unique formula helps unify skin tone and conceal dark circles under the eyes, making it an ideal choice for everyday use and special occasions like parties or important business meetings.
This concealer is suitable for normal skin types. Ideal for women who want to brighten the eye area and conceal signs of fatigue.
Apply a small amount of concealer to the eye area using the built-in applicator. Gently blend with fingers or a sponge for a natural look. For best results, use after applying a moisturizer.
| parameter | value |
|---|---|
| Product portfolio | Decorative cosmetics |
| Gender | For women |
| Brand | Maybelline |
| Collection | Instant Anti-Age Eraser |
| Product type | Concealers |
| Size | 6,8 ml |
| Skin type | Normal |
| Effect | Unifying, Cover |
| CATEGORY | Face |
Keep out of reach of children., Use the product only in the manner and for the purpose specified by the manufacturer.
L'Oréal S.A.
www.loreal.com
EAN: 360053139683
Maybelline is an iconic American brand that originated in 1915 in Chicago. Its founder, Thomas Lyle Williams, was inspired by a simple trick of his sister Maybel, who highlighted her lashes with a mixture of petroleum jelly and coal. This inspiration led to the creation of the first commercial eye product and the brand name, which combines Maybel's name with the word "vaseline." Since its inception, Maybelline has experienced a meteoric rise and gradually expanded its portfolio worldwide. A significant milestone was the introduction of the first mascara in a tube, which revolutionized the way women apply makeup globally.
The philosophy of Maybelline is rooted in the belief that beauty should be accessible to everyone, regardless of age, skin tone, or style. The brand emphasizes innovation, trends, and the continuous development of products that reflect current fashion waves and the needs of modern women. In its campaigns, it often collaborates with prominent personalities and influencers, highlighting its openness to diversity and individuality. Moreover, it addresses sustainability and ethics—products are not tested on animals, and the brand strives to use advanced technologies and safe ingredients. Its communication is energetic, fresh, and inspiring, as evidenced by campaigns featuring faces like Gigi Hadid and Adriana Lima.
The Maybelline range includes a wide variety of cosmetics, featuring makeup, mascaras, lipsticks, powders, concealers, eye and brow pencils, and nail polishes. Iconic products include the Fit Me! makeup collection, the legendary Great Lash mascaras, and the innovative Super Stay Matte Ink lipstick line. It regularly releases limited editions and collaborates on special collections with selected designers or influencers. The brand is an ideal choice for anyone looking for high-quality and trendy cosmetics at an affordable price, whether they are beginners in makeup or seasoned enthusiasts following the latest trends.
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