Rasasi Al Hobb Al Hakiki Eau de Parfum for women 100 ml

About the brand Rasasi

Rasasi is an exceptional perfume brand originating from the United Arab Emirates, founded in 1979 in Dubai by Abdul Razzak Kalsekar. His vision of blending traditional Arabic perfumery with modern fragrance concepts gave birth to a brand that quickly became a symbol of quality and elegance not just in the Middle East, but worldwide. With a focus on precise craftsmanship and innovation, Rasasi has emerged over the years as a leading player in niche perfumes, garnering a wide base of loyal customers.

The philosophy of the Rasasi brand is built on the connection between cultural heritage and modernity. It emphasizes authenticity, originality, and careful selection of ingredients, which is reflected in every bottle. The perfumes are crafted with respect to traditional oriental ingredients such as oud, amber, rose, and rare woods, while maintaining ethical production and an eco-friendly approach. The creative concept of Rasasi is inspired by oriental stories, luxury, and a desire for uniqueness, evident in the elegant bottle designs and striking marketing campaigns that highlight the distinctiveness of each fragrance.

Rasasi's range is dominated by perfumes, divided into several iconic collections such as La Yuqawam, renowned for its intensity and sensuality, and Hawas, which is fresh and modern. The offerings include both oriental and western-inspired scents in various sizes, catering to women, men, and unisex customers alike. Among the most popular products are Rasasi La Yuqawam Pour Homme and Rasasi Hawas for Him. The brand regularly introduces limited editions that appeal to lovers of exceptional scents and original perfume compositions. Rasasi is the ideal choice for those seeking a perfume with a unique character, who love oriental luxury and wish to stand out with originality and quality.