• REF

REF neutralising shampoo for platinum blonde and gray hair 285 ml

  • Code: 2007212

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Description

Product description neutralising shampoo for platinum blonde and gray hair 285 ml

REF Cool Silver Shampoo Neutralizing Shampoo for Platinum Blonde and Grey Hair 285 ml

REF Cool Silver Shampoo is a premium product specifically designed for platinum blonde and grey hair. This neutralizing shampoo is the perfect choice for women looking to keep their hair vibrant and free from unwanted yellow tones. The REF brand is renowned for its commitment to quality and innovation, and this shampoo is no exception. Its unique formulation ensures that your hair remains fresh and full of life, whether you're heading to an important meeting or an evening social event.

The REF Cool Silver line is popular for its ability to restore natural shine and give hair a healthy appearance. This shampoo not only neutralizes unwanted shades but also nourishes and hydrates your hair. Its gentle formula is kind to both hair and scalp, making it an ideal choice for daily use. With REF Cool Silver Shampoo, you can rely on professional results from the comfort of your home.

Active Ingredients

  • Purple pigments - Neutralize yellow and brassy tones.
  • Aloe vera - Moisturizes and soothes the scalp.
  • Wheat proteins - Strengthen and protect hair.

Effects

  • Neutralization of yellow tones - Keeps platinum blonde and grey hair vibrant.
  • Hydration - Ensures moisture and a healthy appearance of hair.
  • Strengthening of hair - Increases hair resilience and strength.

Suitable For

Ideal for women with platinum blonde or grey hair who want to keep their hair free from unwanted yellow tones.

Usage

Apply a sufficient amount of REF Cool Silver to wet hair, gently massage, and leave on for a few minutes. Rinse thoroughly. For best results, use regularly.

Product specifications

parameter value
Product portfolio Hair cosmetics
Gender For women
Category Shampoos
Brand REF
Size 285 ml
Hair type grey hair, blonde hair

Safety Information:

Avoid contact with eyes., In case of eye contact, rinse immediately with water.

Distributor:

REF International AB
www.refstockholm.com

EAN: 7350016784825

About the brand

About the brand REF

REF is a professional hair care brand from Sweden, founded in 2004 in Stockholm by hairdressing experts aiming to offer salon-quality care in simple, clear product lines. From the start, the focus was on the needs of both hairdressers and everyday users, gradually expanding from local salons to many countries worldwide. Its Swedish origin is reflected in its clean design, functionality, and emphasis on quality formulations, establishing a strong position in the professional hair care industry. Today, REF is primarily associated with a smart numerical system for product labeling and care that respects the natural structure of hair.

The philosophy of REF is based on the combination of Scandinavian simplicity, ethical approach, and a high proportion of natural ingredients. The products are vegan, cruelty-free, and often contain plant extracts such as strengthening quinoa or nourishing oils that support healthy-looking hair without unnecessary burden. The brand focuses on sustainability—from formulations to packaging—and emphasizes transparency to clearly convey the effect each product offers. The creative concept stems from the idea of "Reference of Sweden": each product serves as a reliable reference point for a specific hair type or styling need, whether it be sleek, natural, or voluminous looks.

The REF range is dominated by professional shampoos, conditioners, masks, and styling products targeting various hair needs—from dry and damaged to colored, fine, and limp hair. Popular lines like Intense Hydrate, Weightless Volume, and Ultimate Repair offer comprehensive care from washing to deep regeneration. In styling, flagship products include hairsprays, waxes, anti-frizz creams, and heat protection sprays, often available in convenient travel sizes as well as larger salon packages. REF is ideal for customers seeking professional hair care with clearly defined effects, a modern Scandinavian approach, and a focus on ethics and sustainability, making everyday hair care simple yet highly effective.

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