Alterna Caviar Multiplying Volume Shampoo
shampoo for creating volume
Alterna Caviar Multiplying Volume Shampoo is a revolutionary product from the Caviar collection, delivering incredible volume and vitality to fine hair. Known for its commitment to luxury hair care, Alterna ensures this shampoo is no exception. Designed to provide maximum volume while protecting hair from damage, its unique formula combines advanced technologies with natural ingredients, making it an ideal choice for women seeking a rich and full hairstyle.
Part of the Multiplying Volume sub-collection, this shampoo focuses on strengthening and thickening fine hair. Its lightweight formula ensures it doesn't weigh hair down, but instead adds lightness and flexibility. Alterna Caviar Multiplying Volume Shampoo is perfect for daily use, especially if you're preparing for an important business meeting or evening social event where you want to shine with a voluminous hairstyle.
Ideal for fine hair needing volume and structure enhancement. Suitable for daily use.
Apply a small amount of shampoo to wet hair, gently massage into the scalp, and then rinse thoroughly. For best results, use in combination with a Caviar conditioner.
| parameter | value |
|---|---|
| Product portfolio | Hair cosmetics |
| Gender | For women |
| Category | Shampoos |
| Brand | Alterna |
| Collection | Caviar |
| Subcollections | Multiplying Volume |
| Size | 1000 ml |
| Hair type | fine hair |
Avoid contact with eyes., In case of eye contact, rinse immediately with water.
Salon Promotions LTD
www.alternadirect.co.uk
EAN: 873509028048
Alterna is a premium haircare brand from the United States, founded in 1997 in California. Its founder, Andrew J. Levine, envisioned creating luxurious yet health-beneficial hair products that deliver professional results without compromise. Thanks to its pioneering approach to formula development, Alterna quickly established itself as a leader in innovative hair cosmetics and became a popular choice in prestigious salons worldwide. A key milestone in the brand's history was the launch of the legendary Caviar Anti-Aging collection, setting a new standard in the care of mature and stressed hair.
The philosophy of Alterna is built on combining pure, carefully selected ingredients with cutting-edge technologies. The brand emphasizes sustainability – its products are free from parabens, sulfates, phthalates, and synthetic dyes, and are not tested on animals. Alterna harnesses rare extracts like caviar complex, bamboo, and sea silk, promoting not only beauty but also hair health. Inspired by nature and modern scientific knowledge, this is reflected in every new collection. Among the brand's admirers are global celebrities, including Jennifer Aniston and Katie Holmes, who has even been an ambassador for the brand. Alterna prides itself on natural, confident communication on social media, regularly inspiring a community of hair enthusiasts.
Alterna's range covers complete hair care – from shampoos, conditioners, deep masks, serums, to styling products. Iconic collections include Caviar Anti-Aging for revitalization and rejuvenation of hair, Bamboo Smooth for smoothing and strengthening, and My Hair. My Canvas., offering playful products for creative styling. Alterna regularly introduces limited editions and collaborates with leading hair stylists, ensuring the continuous freshness and originality of its offerings. The brand is the ideal choice for those seeking luxurious hair care with a focus on health, quality, and individual approach – whether for everyday routines or special occasions.
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